Benjamin Moore paint is one of the top-of-the-line paint brands that most people have heard of. When you are going to paint anything around your home or office you will get better finish results if you start with top-of-the-line paint such as Benjamin Moore, Sherwin Williams, or Valspar.
A lot of people resist Benjamin Moore’s idea because they are convinced that this painting is too expensive. This brand of paint is made of the highest quality ingredients and it goes on smoother and lasts longer than the store brands and discount paints. The brand represents quality and commitment, something you should be looking for when you are buying materials to use in your home.
Benjamin Moore Paint Finishes Cost Estimates

The finish of the paint is calculated by the amount of light the product will retract when it is cured on the surface. Most brands of paint all offer these particular finishes. The cost of the paint increases according to the sheen of the paint finish.
Matte $35 – $55
The sheen is non-reflective. You can normally apply this finish in fewer coats than the higher gloss finishes require. It is good at hiding or distracting the appearance of nail holes and minor imperfections.
Used on drywall, in bathrooms, adult bedrooms, and dining rooms.
Flat $35 – $55
The sheen is non-reflective. You can normally apply this finish in fewer coats than the higher gloss finishes require. It is good at hiding or distracting the appearance of nail holes and minor imperfections.
Used on drywall, in bathrooms, adult bedrooms, and dining rooms.
Eggshell $37 – $60
Provides a low amount of sheen and creates a soft smooth finish. This finish washes easily and allows you to clean it more often than the flat finishes. Eggshell is closer to a matte or shine-less finish but gives you a little more durability.
Used in hallways, living rooms, entranceways, and in low to mid-traffic areas of the home.
Satin $37 – $60
The sheen is a little shinier and it is better at resisting things like mildew. It can be applied on interior or exterior surfaces and is resistant to fading so it is capable of being cleaned more often than the lower sheen paints are.
Used in offices, playroom areas, bedrooms of children, laundry rooms, bathrooms, on trim, doors and more.
Semi-Gloss $40 – $65
This paint has a higher reflective ability. It produces a smooth sheen when dry and it keeps a shiny appearance. It is easier to clean than the other finishes and much more durable. It also helps to hide imperfections well. It has a higher-than-average resistance to moisture.
Used in bathrooms, kitchens, laundry rooms, and areas that are subjected to high levels of humidity. Used frequently on doors and frequently touched trim.
High-Gloss $43 – $75
This paint has the most shine. It takes fewer layers of paint to create a smooth finish. It is also highly protective and can withstand being wiped down often.
Used for cabinets in bathrooms and kitchens, doors, molding, and trim.
Read More: How Much Does it Cost to Paint Bathroom
Benjamin Moore Paint Lines
A paint line is a style of paint that is made with specific properties. Some paint lines are made to resist chipping, some provide a thicker coating, and some are mildew resistant. Each paint line will have fluctuations in the price of the paints because of the special ingredients and things required to make the paint fit the line criteria.
Regal Select Waterborne Interior Line

- Can be used on wood, plaster, drywall, masonry, and non-ferrous surfaces
- Zero VOC
- Low odor
- Mildew resistant
- Humidity tolerant
- Acrylic
- Paint and primer combination
- Water-based
- It Covers 400 to 450 square feet per gallon
Ben Waterborne Interior Line

- Self-priming
- Zero VOC
- Low odor
- Mildew-resistant
- Humidity tolerant
- Durable
- Acrylic latex
Benjamin Moore Aura Line

- Mildew resistant
- Humidity tolerant
- Zero VOC
- Covers 350 square feet per gallon
- Comes in multiple finishes
- Thick and provides a smooth finish that is excellent at hiding imperfections
Aura Bath and Spa

- Mildew resistant
- Humidity tolerant
- Low-odor
- Zero VOC
- Paint and primer combo
- Hides imperfections well
Fresh Start Premium Interior

- Easy to apply
- Creates a smooth surface that hides some imperfections
- Can be applied with a paint sprayer
- Not self-priming
- Comes in multiple finishes
- Durable
- Affordable
Benjamin Moore Aura Grand Entrance

- Comes in multiple finishes
- Great color retention
- Interior and exterior usage
- Smooth application
Muresco Ceiling Paint Line

- Comes only in a flat finish
- Hides imperfections well
- Affordably priced
Benjamin Moore Regal Select Exterior Line

- Applicable on wood, masonry, vinyl, and all non-ferrous surfaces
- Mildew resistant
- High humidity tolerant
- Self-priming
- Fade resistant
Benjamin More Waterborne Exterior Line

- Humidity resistant
- Mildew resistant
- Mold resistant
- The color is stable that does not easily fade or become dull
- Available in many finishes
Benjamin Moore Aura Exterior Line

- Highest levels of durability
- Vivid colors
- Multiple finishes offered
- Thick and smooth
- Easy to apply
- Durable
Benjamin Aura Grand Exterior Line

- Vivid colors
- Multiple finishes
- Mildew resistant
- Fade resistant
- Smooth application
- Excellent coverage
Ben Exterior Paint Line

- Humidity tolerant
- Can be applied to a wide variety of surface materials
- Self-priming
- Hides imperfections
- Durable
Coronado Rust Scat

- Great adherence qualities
- Easy to apply
- Cures to a hard and durable finish
- Prevents rust and corrosion on metal surfaces
- Interior or exterior use approved
Line | Average Low | Average High |
Aura | $60 | $80 |
Regal Select | $45 | $60 |
Muresco | $42 | $57 |
Waterborne Interior | $39 | $62 |
Fresh Start | $38 | $52 |
Ben | $46 | $65 |
Waterborne Exterior | $48 | $63 |
Where to Buy Benjamin Moore Paint

You will find this brand of paints at many different large home improvement stores such as Lowes, Home Depot, and Ace Hardware. You can also find select brick-and-mortar stores that are dedicated to this brand of paint and supplies. And lastly, you can order the paint from online merchants, often at reduced costs.
Location | Average Cost – Pint | Average Cost – Quart | Average Cost – Gallon |
Benjamin Moore Store | $11 + | $19 + | $80 + |
Ace Hardware | $9 + | $17 + | $60 + |
Lowes | $10 + | $15 + | $62 + |
Home Depot | $10 + | $15 + | $62 + |
Online Merchants | $8 + | $11 + | $54+ |
If you buy the paint at a certified Benjamin Moore location then you will have a greater selection of colors and finishes. You will also be able to buy the paints in a greater range of container sizes.
Home improvement centers like Lowes and Ace Hardware will often the brand of paints at a price that is slightly lower than the one that is offered at the specialty paint store. The color choices and finishes will be fewer at these home improvement centers. You may also find that the home improvement centers carry one or two lines of the paint brand but do not offer the full catalog of choices.
Online merchants often have prices that are far lower than the ones at brick-and-mortar stores. If you purchase online you have to consider the shipping cost and you have to wait for the paint to arrive. When you are buying online you also do not get to make sure that the color you have chosen is mixed exactly to your preferences like you do in paint supply stores and home improvement centers.
Learn about Cost to Paint a Ceiling
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Primer

Primer is a paint-like substance that coats the surface area prior to applying the color of paint you want. Primer creates a smooth and even-toned surface so the paint you apply goes on smoother and the color of the paint is truer to what you chose in the store.
Some paints have a primer included in them that makes them a one-coat paint. If you are painting new drywall or wood the prose recommends that you still use a primer before using the paint. Primer costs less per gallon than paint does and new wood and drywall will soak up a lot of paint. It saves you money by letting it soak up primer and not paint.
Primer Benefits
- Creates a smooths surface
- Hides water marks and stains so they do not bleed through the paint
- Creates better adherence properties so the paint sticks to the surface better
- Covers dark colors so you can repaint it with lighter colors
Primer generally costs between $21 and $35 a gallon, whereas paint generally starts at $35 and may cost $100 + per gallon. The professionals never skip the primer.
Use the Right Equipment

Most professional painters have used spray guns, rollers, brushes, and many other applicators to apply paint. They say that one of the biggest money-saving things you can do when painting is choosing the right equipment for the job at hand.
Spray guns save you a lot of time when you are painting large areas like exteriors, ceilings in huge rooms, and fences. Spray guns are designed to apply paint fast but they are not efficient because they require you to use 40% more paint to complete the job.
Rollers and brushes are the methods of paint application that use the least amount of paint. They do take longer to use, and you have to be more careful while working or you will get roller or paintbrush marks.
The pros say that when an impeccable finish with no marks on it is required use a sprayer gun. They also recommend a spray gun when you are painting very large areas. They recommend a brush and roller for most interior painting, even on ceilings.
Check out our recent article on an apartment painting cost it may help you.
Look for Color Discontinuance Deals
From time to time every paint manufacturer discontinues some of the colors and styles of paint they offer. When this happens the existing amount of that paint will be sold at bargain-basement or reduced prices.
If you are not in a big hurry, check the paint aisle of the home improvement store or paint store each time you go by there to see what colors are being discontinued, or put on sale. Often you can save as much as half of the normal cost.
Color Matters

You may not realize that some colors of paint are cheaper than others. This is because the pigments required to create some colors are more expensive and more elaborate so the finish color costs more.
Red is almost always the cheapest color of paint, especially exterior paints. That is why barns and out-buildings are often painted red. Blue has usually been the most expensive of all of the color varieties.
You will find that the different paint colors can affect the price of the paint between $1 and $5 per gallon unless you are shopping for exotic colors like Lapis Lazuli blue that requires the Lapis Lazuli pigment. That pigment cost more than its weight in gold.
Speed Counts
If you are in a hurry and trying to put the paint on the surface as fast as you can then you are going to use more paint, waste more paint, and spend more money on the project. If you want to save a little money on your next paint project the pros say that the best thing you can do is take your time.
The pros suggest that:
- Plan ample time to do the project so you do not feel rushed
- Paint when the temperatures are perfect so the paint dries properly
- Tape off everything you do not want to get paint on instead of trying to free-hand paint and keep the paint off the other things in the room
- Keep the paint as close to the consistency that the manufacturer made it as possible. When you start thinning the paint a lot you get a substance that does not create the same coverage and color as the original formula did
- Take several single gallons of paint and mix them into one five-gallon bucket so you get an exact color and hue match
- Buy larger quantities of paint and primer at one time because buying in bulk often reduces the cost of the item
- Buy the proper paint for the surface you are painting. It will adhere better, and it will create a better finish and it will keep you from repainting as often.
- Consider the new scuff-proof paints for hallways, entranceways, and family rooms that are high-traffic areas in your home.
- Always allow each coat to dry and cure completely before you try to put another coat on.
- Use two or more thin layers instead of one really thick layer to create smooth and flawless finishes.
- Chose the roller cover that is designed with the appropriate nap length according to the surface you are painting.
- Buy high-quality brushes and roller covers because they apply the paint more consistently.
- Clean every tool completely each time you use it and let every tool dry completely before trying to use it again
Final Thoughts
When you are about to purchase paint look for the highest quality material. The cheaper products are thinner and you will need to use twice as much of the thinner paints to get the same amount of coverage.
Benjamin Moore has been a trusted brand for many years. The paint can only gain that kind of trust and brand recognition if they perform well, are durable, and create the flawless finishes people desire. Believe me, Benjamin Moore is worth every penny you spend on it.